JOB TITLE: Senior Specialist in Library Promotions
DEPARTMENT: Learning Resource Centre (LRC)
Opening date: 19.11.2024
Deadline: 03.12.2024
PURPOSE: To engage the university community with library services by organising and leading events, workshops, and promotional activities that raise awareness of library resources and support academic success.
CONTEXT: The Learning Resource Centre (LRC) plays a crucial role in supporting student and faculty success through its diverse range of resources and services. This post focuses on enhancing the visibility and use of the library by creating programs and initiatives that actively engage the university community, promoting the library as an essential resource for learning and research.
Principal Responsibilities:
- Develop and execute marketing strategies to promote library services, resources, and events to students, faculty, and staff.
- Plan and execute outreach programs that raise awareness of library services among the university community.
- Manage the library’s website and online user interface, ensuring accessibility, user-friendliness, and up-to-date content.
- Create and distribute promotional materials, including brochures, social media posts, and digital content, to raise awareness of library resources and events.
- Collaborate with academic departments and student organizations to enhance the relevance and visibility of the library.
- Oversee the library’s social media strategy, including content creation, posting schedules, and engagement metrics.
- Work closely with library staff to develop engaging workshops that meet the needs of the academic community.
- Represent the library at university-wide events and activities, advocating for library services.
- Assist with any other duties as directed by the Library Manager.
Person Specification: The appointee should demonstrate the following:
Qualification:
- 1st degree, preferably in Library Science, Communications, or a related field.
- A Master’s degree is desirable.
- Proficiency in English at a level appropriate for academic staff.
Experience:
- Experience in outreach, community engagement, or event planning, ideally in an academic setting.
- Familiarity with library services and resources.
- Experience with organizing and promoting events and workshops.
Aptitudes, Abilities, Skills, and Personal Qualities:
- Strong organizational and project management skills.
- Ability to build relationships and collaborate effectively with diverse groups.
- Creative thinking and problem-solving skills for developing engaging outreach activities.
- Excellent written and oral communication skills, particularly for creating promotional materials and engaging with the university community.
- Proficiency in using social media and digital tools to promote library events and services.
This structure emphasizes the Senior Specialist in Library Promotions role in fostering engagement, building community connections, and increasing the visibility and utilization of library services.
Note: This job description does not form part of your contract but is provided for guidance. The precise duties and responsibilities of any job may be expected to change over time. Job Holders should be consulted over any changes to this job description before implementation.
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